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What kinds of data can Paribus Match upon and in what ways can it find matching data?

Summary: What can the Paribus Matching engine match on?
Article Type: FAQ
Related Product(s): This article relates to the following products:

  • Paribus Interactive
  • Paribus Discovery
  • Microsoft Dynamics 365/CRM

The Paribus matching engine employs some very sophisticated matching algorithms to intelligently identify matches within your data. Including the ability to match data such as:

  • Phonetic likenesses
  • Synonyms and name variations
  • Sequence variation
  • Data Segmentation
  • Data Sanitization
  • Irrespective of word segmentation, noise words and minor spelling errors…

For more detailed information detailing the power of the Paribus data matching engine, see this Article.

 Related Resources:
  • None
Further Information:


See the Paribus Help Center User Guidelines for important considerations of use.